Publishing an illustrated book on Amazon is a smart way for authors and artists to reach readers across the globe. However, preparing artwork, managing layout requirements, and formatting for Amazon’s systems can be challenging.
This guide walks you through how to publish an illustrated book on Amazon, covering the essentials from setting up your files and KDP account to listing optimization and keyword strategies. Whether you’re new to self-publishing or have experience under your belt, this breakdown will help ensure your illustrated book is ready for success on Amazon.

Preparing Your Book Illustration Files for Amazon Publishing
Getting your files ready is one of the most important steps in learning how to publish an illustrated book on Amazon. Proper formatting, file quality, and artwork consistency can make a big difference in how professional your book looks to readers.
- Choose the correct trim size and page count
Make sure your trim size matches your illustrations exactly, and confirm your page count fits Amazon’s publishing requirements before you submit. - Use bleed settings for full-page artwork
Books with full-bleed illustrations or colour-rich layouts, especially children’s books, need proper bleed to avoid artwork getting cut off. - Create polished book covers
Design your book covers to meet Amazon’s print guidelines, including spine width and bleed. Canva is a great option for authors creating covers without a professional illustrator. - Check for color consistency across all pages
Ensure your color choices remain uniform throughout the book to maintain a cohesive visual experience. - Organize and name your files clearly
Use structured, descriptive filenames for each book illustration and cover file. This is especially helpful if you’re working with an illustrator or managing multiple drafts.
Once everything looks right and meets Amazon’s specifications, you’re ready to move forward and submit your files confidently. Clean, consistent formatting from the start makes publishing smoother and sets the stage for a polished, professional book.
Setting Up Your KDP Account for Illustrated Books
To publish your illustrated book on Amazon, the first step is setting up a Kindle Direct Publishing (KDP) account. This account is free and gives you access to Amazon’s self-publishing platform for both digital and print formats. It’s where you’ll upload your manuscript, book covers, and all related publishing details. However, it’s helpful to understand the potential costs involved before getting started.
Begin by creating your KDP account. You’ll be prompted to enter tax and payment information, as well as your author or publisher name. Once your account is active, navigate to the Bookshelf tab and click “Create a new title.” From here, you can choose whether to publish a Kindle ebook, a paperback, or both.
When working with illustrated books, accuracy is essential. Make sure you choose the correct book type and confirm whether your interior will be full-color or black and white. KDP will guide you through uploading your files, setting your trim size, and entering book details like title, description, keywords, and categories.
You’ll also have the option to preview your book before publishing. This is especially important for books with complex layouts or detailed artwork. A correctly configured KDP account helps ensure that your book illustration files and book covers appear exactly as intended on Amazon.
Essential Steps for Uploading and Formatting Artwork
Once your KDP account is set up, the next stage is preparing and uploading your illustrated book files. This step involves managing technical requirements to ensure your artwork looks clean and professional on Amazon. Below are the essential actions to take during this process:
- Select the correct book format
Choose whether your book will be a Kindle ebook, a paperback, or both. Each option has different requirements for image handling and layout. - Use high-resolution PDF files
Amazon recommends uploading your interior artwork as a print-ready PDF to preserve quality. Make sure your images are sharp and correctly sized to match your chosen trim. - Adjust for bleed and layout needs
If your book includes full-page artwork or spread designs, enable bleed and verify margins in your layout software before exporting. - Name your files clearly and consistently
Use simple, descriptive names for each file, such as “Interior_v1” or “Cover_Final”, to stay organized and avoid upload confusion. - Preview all artwork before finalizing
Use Amazon’s built-in preview tool to flip through every page. Confirm that all illustrations are properly placed, colors are consistent, and nothing is cut off.
These steps help ensure that your book’s artwork is displayed exactly as intended and is ready for Amazon’s publishing standards.
Optimizing Your Book Listing with BookBeam Tools
Once your book files are uploaded, your Amazon listing becomes your main sales tool. This is where you present your book to readers and Amazon’s algorithm.
BookBeam helps you create an optimized listing with its suite of tools, including the Listing Optimizer, which analyzes your book’s metadata, description, categories, and keyword fields to provide actionable improvements. It pulls real-time Amazon data to show which keywords are trending and which categories give your book the best chance to perform.
Your listing needs more than a good blurb. It needs the right language to match what readers are actively searching for. BookBeam’s suggestions help you align your content with real audience demand so your illustrated book becomes more discoverable and more clickable.
Leveraging Keyword Research to Boost Book Visibility
Publishing a beautifully illustrated book is only half the journey. Ensuring it gets found by the right audience is just as important. Keyword research plays a central role in helping your book appear in relevant Amazon search results. Here are key actions to take when optimizing your visibility:
- Use real search data to guide your keyword choices
BookBeam shows you what potential readers are typing into Amazon, helping you focus on keywords that are proven to drive traffic. - Target your book’s genre and audience
Select keywords that align with your content, such as “children book,” “art book,” or “illustrated paperback book,” to appear in the most relevant searches. - Incorporate keywords throughout your listing
Add researched keywords in your title, subtitle, description, and backend fields so Amazon’s algorithm recognizes your book’s relevance. - Monitor competition and keyword performance
Use BookBeam’s Book Tracker and Chrome Extension to analyze competitors, track your rankings, and identify keyword opportunities. - Refresh your listing periodically
Keyword trends shift over time. Revisit your listing every month to stay visible in a competitive marketplace.
With thoughtful keyword research powered by BookBeam, your illustrated book can stand out and connect with the readers who are looking for exactly what you’ve created.
Launch Your Illustrated Book with Confidence
Publishing your illustrated book on Amazon doesn’t have to be overwhelming. BookBeam equips you with everything you need to succeed, including keyword research, listing analysis, competitor tracking, and category suggestions. Its easy-to-use tools, like the Listing Optimizer, Book Tracker, and Chrome Extension, simplify your workflow so you can focus on what matters: creating and selling a beautiful, market-ready book.
Ready to see your illustrated book thrive on Amazon? Start using BookBeam today to streamline your publishing process, improve your visibility, and maximize your sales.